Marketing

Are Penny Stocks a Waste of Time? Penny stocks sound attractive from the moment you hear that name. You can own stock in a legitimate company for a penny or less. This could be your chance to find the next Amazon or Google for just a penny. But are penny stocks a waste of time? The intrigue of instant wealth pulls retail investors into the stock market each and every day in search of the next big thing. What Makes Stock a Penny Stock? A penny stock is simply a micro-cap sized company, or a not-yet profitable growing company selling their stock for any price under 5 dollars per share. Some companies dispense their shares for fractions of a penny per share, that's right, you can actually purchase multiple shares per penny in some cases. The 5 dollar max per share is a rule of thumb but not an exact figure. It is based on the fact that many money managers' entry point for institutional, or large scale investments is around 5 dollars per share because of stability in prices ...

A Brief History Of Marketing Marketing research dates back to biblical times by most estimates, The exact date is open for discussion, but regardless of its exact inception, it is a concept constantly evolving throughout the centuries. Even the wall art in caves can be considered marketing but that's a bit of a stretch... As much as 48% of what you pay for a product goes into the marketing, this is a remarkable statistic that really puts this industry into perspective. Marketing is and always has been a combination of qualitative and quantiative research. Qualitative research involves the people, or the customers, their habits, proferences, choices, etc. Quantitative research involves head count marketing, for example how many customers in a particular area or maybe how many units each customer will buy. Most good marketers will combine these two concepts for a hybrid quantiiative and qualitative approach. A skilled marketer will obtain and analyze data to build a marketing p...